{"id":14225,"date":"2021-04-21T13:44:30","date_gmt":"2021-04-21T13:44:30","guid":{"rendered":"https:\/\/weareshowcase.com\/?p=14225"},"modified":"2021-08-02T11:31:35","modified_gmt":"2021-08-02T11:31:35","slug":"5-key-functions-you-need-for-your-virtual-event-platform-in-2021","status":"publish","type":"post","link":"https:\/\/weareshowcase.com\/5-key-functions-you-need-for-your-virtual-event-platform-in-2021\/","title":{"rendered":"5 Key Functions You Need For Your Virtual Event Platform In 2021"},"content":{"rendered":"[vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”80px” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” top_margin=”18″ background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” el_class=”crund-sticky-wrapper” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/3″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][image_with_animation image_url=”11497″ animation=”Fade In From Left” hover_animation=”none” alignment=”right” border_radius=”none” box_shadow=”none” image_loading=”default” max_width=”150%” max_width_mobile=”default” margin_left=”80%”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”right” el_id=”crundi-side-stick-wrap” css=”.vc_custom_1588099303473{padding-right: 6% !important;}”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” top_margin=”20″ background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none” enable_animation=”true” animation=”fade-in”][vc_column_text css=”.vc_custom_1587133169532{margin-bottom: 10px !important;}”]\n

Like what you see?<\/h3>\n[\/vc_column_text][vc_column_text]Then, lets chat about your next event[\/vc_column_text][nectar_btn size=”medium” button_style=”see-through-2″ color_override=”#d21668″ hover_color_override=”#d21668″ hover_text_color_override=”#ffffff” icon_family=”none” url=”https:\/\/weareshowcase.com\/contact\/” text=”Contact Us” margin_top=”20″ margin_bottom=”30″ css_animation=”none”][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”2\/3″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none” enable_animation=”true” animation=”fade-in-from-bottom”][vc_gallery type=”nectarslider_style” images=”13841″ image_loading=”lazy-load” flexible_slider_height=”true” hide_arrow_navigation=”true” bullet_navigation=”true” bullet_navigation_style=”see_through” onclick=”link_no” img_size=”800×400″ el_class=”post_gall”][vc_column_text el_class=”show_post_content” css=”.vc_custom_1623859384442{padding-bottom: 5% !important;}”]How long has it been since webinars and video calls became the new normal? With the loosening of the restrictions and physical events still off the books, the industry has adapted to onboarding virtual and hybrid event models.<\/p>\n

Every successful business has figured out by now that it is a swim-or-sink situation when it comes to events. So virtual event hosting became the hottest topic of the year.<\/p>\n

Growth in Demand for a Virtual Event Platform<\/h3>\n

Having embraced the idea of not attending a live event anytime soon, events companies started looking for alternatives. The virtual landscape proved to be the answer.<\/p>\n

As the demand grew for virtual event platforms, so did the supply, and before long, the market became very saturated. In this article, we will outline the top five features an event streaming platform needs to have.<\/p>\n

Functionality, Usability and Data-Analytics<\/h2>\n

You need three things from a Virtual Event Platform: for it to work, be easy to use and collect data insights. Different widgets within the platform work towards one of the three pillars, even if you can\u2019t tell that without closer inspection. So, keep your eyes on the following features when choosing your Virtual Event Software.<\/p>\n

Registration<\/h3>\n

Let\u2019s start with the basics. Registration is crucial to a virtual event for quite a few reasons. First of all, it allows you to track your audience\u2019s interest by the number of registrations and the number of attendance conversions. In other words – the ratio between those who register and those who attend.<\/p>\n

Additionally, this allows you to prepare better from the technical aspect. If you have a registration list on hand, you will be able to avoid common online event platform malfunctions such as server slowness caused by overcrowding. Knowing the approximate number of attendees allows you to prepare for what could go wrong before it goes wrong.<\/p>\n

Data Collection and Processing<\/h3>\n

As mentioned above, data collection is one of the key features you want from the virtual event platform. From registration to chat features and polls within, you can find out a lot about your audience by simply engaging them during the event.<\/p>\n

This is where interactive components like polls and Q &A come into their own. Not only do they provide a more satisfactory user experience, but they also collect valuable insights you can study later on.<\/p>\n

But collecting data isn\u2019t where it ends. After a virtual event, the last thing you want is to go through pages and pages of raw data.<\/p>\n

A decent event platform won\u2019t just scout the information – it will also process it and analyse data effectively. Presenting the findings will vary from software to software, but the best products on the market will give visual, easy to read charts and diagrams.<\/p>\n

Showcase\u2019s EVENTalytics<\/a> come with a complete package. Information on attendees, engagement by company, the number of videos, the length watched and many other valuable features. These insights displayed as top-level graphs and tables that are easy to read, analyse and report.<\/p>\n

Customise to Suit Your Event Needs<\/h3>\n

There is no one-for-all template for hosting a virtual or hybrid event. And if the event platform of your choice is offering you one – run. Similarly to real-life events, you want to keep your virtual occasion unique and reflect your brand values.<\/p>\n

In short, the platform shouldn\u2019t limit you. It should assist you.<\/p>\n

Adding your bolt-ons will allow you to tailor a virtual event of the highest quality and deliver a bespoke experience.<\/p>\n

Customisation will allow you to build an event best suited for your creative demands and your audience.<\/p>\n

Additionally, this means you will be in control of what data you\u2019re collecting\u2014taking the time to customise your event results in great things and makes it easier to develop on-demand content and follow-up once the event is over.<\/p>\n\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\"New\n\t\t<\/a>\n\t\t<\/span>\n\t\t